An econometric approach to a marketing decision model / Ronald E. Frank & William F. Massy
By: Frank, Ronald E.
Contributor(s): Massy, William F.
Material type: BookPublisher: Cambridge : MIT Press , 1971Description: 224p. : ill. ; 24 cm.ISBN: 026206037X.Subject(s): Marketing and distribution | Mathematical models | Marketing | EconometricsDDC classification: 658.8Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Books | BIDS Library and Documentation Center General Stacks | Non-fiction | 658.8 FRA (Browse shelf) | C-01 | Available | 036041 |
Includes bibliographical references and index.