Frank, Ronald E.
An econometric approach to a marketing decision model / Ronald E. Frank & William F. Massy - Cambridge : MIT Press , 1971 - 224p. : ill. ; 24 cm.
Includes bibliographical references and index.
026206037X
Marketing and distribution
Mathematical models
Marketing
Econometrics
658.8 / FRA
An econometric approach to a marketing decision model / Ronald E. Frank & William F. Massy - Cambridge : MIT Press , 1971 - 224p. : ill. ; 24 cm.
Includes bibliographical references and index.
026206037X
Marketing and distribution
Mathematical models
Marketing
Econometrics
658.8 / FRA