Cases in marketing management / Thomas C. Kinnear & Thomas C. Kinnear
By: Bernhardt, Kenneth L.
Contributor(s): Kinnear, Thomas C.
Material type: BookPublisher: Texas : Business Publications , 1981Description: xix, 732p. : ill. ; 24 cm.ISBN: 0256024197.Subject(s): Business management | Decision making | MarketingDDC classification: 658Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Books | BIDS Library and Documentation Center General Stacks | Non-fiction | 658 BER-2 (Browse shelf) | C-01 | Available | 066767 |
Includes bibliographical references and index.