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Marketing principles : a broadened concept of marketing / William G. Nickels

By: Nickels, William G.
Material type: materialTypeLabelBookPublisher: Englewood Cliffs : Prentice-Hall , 1978Description: xvi, 576p. : ill. ; 32 cm.ISBN: <0135582059>.Subject(s): Marketing and distribution | MarketingDDC classification: 658.8
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Non-fiction 658.8 NIC (Browse shelf) C-01 Available 047641

Includes bibliographical references and index.

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Last Updated on April 2, 2019
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