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Marketing : a contemporary analysis / Robert D. Buzzell, Robert EM. Nourse, John B. Matthews & heodore Levitt

By: Buzzell, Robert D.
Contributor(s): Nourse, Robert EM | Matthews, John B | Levitt, Theodore.
Material type: materialTypeLabelBookPublisher: New York : McGraw-Hill , 1972Description: xiii, 776p. : ill. ; 27 cm.ISBN: 0070094772.Subject(s): Marketing and distribution | Sales management | MarketingDDC classification: 658.8
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General Stacks 		Non-fiction 658.8 BUZ (Browse shelf) C-01 Available 035857

Includes index.

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Last Updated on April 2, 2019
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