Innovations in marketing technology : diffusion and adoption for export in developing countries / Rajagopal
By: Rajagopal.
Material type: BookSeries: IRMA Working paper No. 107.Publisher: Gujarat : Institute of Rural Management, Anand (IRMA) , 1997Description: 11p. : ill. ; 22 cm.Subject(s): Marketing -- Developing countries | Export | TechnologyItem type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Documents | BIDS Library and Documentation Center General Stacks | Non-fiction | IN IRMA WP-107 (Browse shelf) | C-01 | Available | 096917 |
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Includes bibliographical references.