Cases in marketing : an administrative approach / Harry A Lipson & John R. Darling
By: Lipson, Harry A.
Contributor(s): Darling, John R.
Material type:
BookPublisher: New York : Wiley , 1971Description: xi, 250p. : 20 cm.ISBN: 0471540986.Subject(s): Marketing and distribution | Marketing | Case studiesDDC classification: 658.8
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BIDS Library and Documentation Center General Stacks | Non-fiction | 658.8 LIP-2 (Browse shelf) | C-01 | Available | 036780 |
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| 658.8 LEI International marketing : | 658.8 LEW Procurement : | 658.8 LIP Introduction to marketing : | 658.8 LIP-2 Cases in marketing : | 658.8 LOR Basic methods of marketing research / | 658.8 LUC Marketing research / | 658.8 LUC Marketing research / |
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