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Bettinghaus, Erwin P.

Persuasive communication / Erwin P. Bettinghaus - New York : Rinehart , 1968 - x, 308p : ill. ; 22 cm.

Includes bibliographical references and index.

ISBN: 0030665701

Subjects--Topical Terms:
Persuasive communication
Social psychology

Dewey Class. No.: 302.24 / BET

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