Elling, Karl A.
Introduction to modern marketing : an applied approach / Karl A. Elling - New York : Macmillan , 1969 - xiv, 431p. : ill. ; 21 cm.
Includes index.
Marketing and distribution
Marketing
658.8 / ELL
Introduction to modern marketing : an applied approach / Karl A. Elling - New York : Macmillan , 1969 - xiv, 431p. : ill. ; 21 cm.
Includes index.
Marketing and distribution
Marketing
658.8 / ELL