| 000 | cam a22 a 4500 | ||
|---|---|---|---|
| 999 |
_c39376 _d39376 |
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| 003 | BD-DhIDS | ||
| 005 | 20180412223725.0 | ||
| 008 | 180412t1956 nyu||||| |||| 00| 0 eng d | ||
| 040 |
_aBD-DhIDS _cBD-DhIDS _dBD-DhIDS |
||
| 041 | _aEng | ||
| 082 |
_a658.8 _bMCN |
||
| 100 | 1 | _aMcNair, Malcolm P. | |
| 245 | 1 | 0 |
_aReadings in marketing / _cMalcolm P. McNair & Harry L. Hansen |
| 250 | _a2nd. ed. | ||
| 260 |
_b _aNew York : _bMcGraw-Hill , _c1956 |
||
| 300 |
_axi, 559p. : _bill. ; _c20 cm. |
||
| 490 |
_a _aHarvard Business School case books |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | 4 | _aMarketing and distribution |
| 650 | 0 | 4 | _aMarketing |
| 700 | 1 | _aHansen, Harry L. | |
| 942 |
_2ddc _cBK |
||