000 cam a22 a 4500
999 _c39375
_d39375
003 BD-DhIDS
005 20180412233629.0
008 180412t1975 ilu||||| |||| 00| 0 eng d
020 _a0256025355
040 _aBD-DhIDS
_cBD-DhIDS
_dBD-DhIDS
041 _aEng
082 _a658.8
_bMCC-3
245 0 0 _aReadings in basic marketing /
_cedited by: E. Jerome McCarthy, John F. Grashof & Andrew A. Brogowicz
250 _a3rd. ed.
260 _b
_aHomewood :
_bRichard D. Irwin ,
_c1981
300 _aix, 607p. :
_bill. ;
_c22 cm.
504 _aIncludes bibliographical references and index.
650 0 4 _aMarketing and distribution
650 0 4 _aMarketing
700 1 _aMcCarthy, E. Jerome
700 1 _aBrogowicz, Andrew A.
700 1 _aGrashof, John F.
942 _2ddc
_cBK