000 cam a22 a 4500
999 _c39234
_d39234
003 BD-DhIDS
005 20180412220222.0
008 180412t1972 ne ||||| |||| 00| 0 eng d
020 _a0720431808
020 _a <0720431808>
040 _aBD-DhIDS
_cBD-DhIDS
_dBD-DhIDS
041 _aEng
082 _a659.1
_bSCH
100 1 _aSchmalensee, Richard
245 1 4 _aThe economics of advertising /
_cRichard Schmalensee
260 _aAmsterdam :
_bNorth-Holland ,
_c1972
300 _axiii, 312p. :
_bill. ;
_c23 cm.
490 _a
_aContributions to economic analysis
504 _aIncludes bibliographical references and index.
650 0 4 _aAdvertising
942 _2ddc
_cBK