Bell, Martin L. <br/><br/>
Marketing :  concepts and strategy / 
Martin L. Bell 
 - Boston :  Houghton Mifflin ,  1966 
 - xii, 686p. :  ill. ;  25 cm. 
<br/><br/>Includes index. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing and distribution<br/>Management<br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / BEL