Marketing management and the Indian economy / 
S. Neelamegham 
 - Delhi :  Vikas Publications ,  1970 
 - 459p. :  ill. ;  23 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing and administration<br/>Management<br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / NEE