Britt, Steuart Henderson <br/><br/>
Consumer behavior in theory and in action / 
edited by : Steuart Henderson Britt & James L. Lubawski 
 - New York :  Wiley ,  1970 
 - xxv, 499 p. :  ill. ;  25 cm.  
 - Wiley marketing series .
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0471104825 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behaviour<br/>Theory<br/>Consumers
<br/><br/><label>Dewey Class. No.: </label>339.402  / BRI-2