Modi, Pratik <br/><br/>
A preliminary scale for measuring the market orientation of non-profit organisations in India / 
Pratik Modi & Debiprasad MIshra 
 - Gujarat :  IRMA ,  2008 
 - 26p. :  ill. ;  22 cm. 
 - IRMA working paper  No. 208 .
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Nonprofit organizations<br/>Market orientation
<br/><br/><label>Gov. Doc. Class. No.: </label>IN IRMA WP-208